Historic Fundraising Effort
On Sunday night, 40,000 Black women came together virtually to support Kamala Harris after President Biden ended his reelection bid and endorsed her. Within three hours, they raised $1.5 million for her campaign.
This rapid mobilization was organized by the group Win With Black Women, founded by Jotaka Eaddy in 2020.
Immediate Action Following Biden’s Announcement
President Biden announced he would not seek reelection and endorsed Vice President Kamala Harris to succeed him. His decision was praised as selfless and patriotic.
In response, VP Harris expressed her gratitude, promising to unite the Democratic Party and the nation to defeat Donald Trump. She stated, “I am honored to have the President’s endorsement and my intention is to earn and win this nomination.”
Black Women Lead the Charge
Black women, often referred to as the backbone of the Democratic Party, quickly rallied. The virtual call organized by Win With Black Women was initially intended for 1,000 participants, but as word spread, 40,000 joined.
Houston strategist Laurel Rutledge remarked, “Just being on a call with 40,000 Black women who are about business is uplifting.”
Rallying Support and Donations
Many participants, inspired by Harris’ affiliation with Alpha Kappa Alpha sorority and her Howard University background, quickly made donations. By midnight, they had raised over $1.5 million.
The energy and enthusiasm were palpable as women across the country connected and shared their support for Harris. By Monday, Black men also rallied in support of Harris, organizing a virtual “Black Men for Harris” meeting.
Prominent figures like journalist Roland Martin and the group Win With Black Men led this initiative. Additionally, the Divine 9, a coalition of nine Black fraternities and sororities, announced a nationwide voter registration campaign.
Addressing Key Issues
The KFF Survey of Women Voters indicated that inflation is the most critical issue for Black women voters in the 2024 presidential race. Despite concerns that political parties often overlook their interests, Black women remain a powerful force in politics.
In 2016, 94% of Black women voted for Hillary Clinton, and 96% voted for Barack Obama in 2008 and 2012.
Renewed Hope for the Election
The virtual call lasted three hours, with most participants staying until the end. There was a renewed hope and excitement for the November election, driven by a desire to defeat the rhetoric of the Trump campaign and the MAGA agenda.
Rutledge expressed optimism, saying, “I think this will galvanize Black women, and their energy will help move others.”
The swift mobilization of 40,000 Black women raising $1.5 million in just three hours underscores their pivotal role in shaping the future of American politics. With Kamala Harris at the forefront, this historic moment marks a significant step towards greater representation and empowerment.







