Black-owned bookstores across America now have a powerful new ally. The National Association of Black Bookstores (NAB2) officially launched on August 6, 2025. This groundbreaking nonprofit represents the first collective dedicated solely to Black-owned bookstores and booksellers.
The organization aims to “promote literacy, amplify Black voices and preserve Black culture.” They plan to increase visibility, sustainability, and impact across the Black bookstore community. For decades, these literary spaces have served as cultural heartbeats in communities nationwide.
Historic Legacy Meets Modern Vision for Black Literary Culture
NAB2’s founding board showcases the rich history of Black bookselling. Marshall’s Music and Book Store in Jackson, Mississippi, has operated since 1938. Marcus Books in Oakland, California, opened its doors in 1960. Hakim’s Bookstore in Philadelphia began serving readers in 1959.
These veteran establishments join forces with newer pioneers. Fulton Street Books & Coffee in Tulsa, Oklahoma, launched in 2020. Class Bookstore in Houston also opened that same year. Together, they represent both established traditions and emerging voices in Black literary culture.
The diversity of participating stores spans generations and geography. This blend creates a powerful network of literary advocates. Each bookstore brings unique community connections and cultural insights to the collective.
Kevin Johnson’s Personal Mission to Honor Mother Rose’s Literary Legacy
Former Sacramento mayor Kevin Johnson founded NAB2 with deeply personal motivations. He opened Underground Books in 2003 alongside his mother, “Mother Rose” Peat West. She passed away in December 2024, leaving behind a powerful literary legacy.
“My mother, Mother Rose, founded and ran Underground Books in Oak Park,” Johnson shared. “My involvement in the National Association of Black Bookstores is deeply personal.” He views NAB2 as a way to honor her memory and preserve the spaces she cherished.
Johnson’s vision extends beyond individual tribute. He recognizes the broader cultural significance of Black bookstores. These spaces have historically provided more than just books—they’ve offered community gathering places and cultural preservation centers.
Building Collective Power Through Strategic Bookstore Partnerships
Blanche Richardson, a founding board member and Marcus Books owner, emphasizes unity’s importance. “For decades, Black bookstores have been the connective tissue in communities across the nation,” she explained. Many store owners have discussed collective action for years.
“Now, with the founding of NAB2, we have the ability to institutionalize policies and practices,” Richardson continued. The organization will allow for “further growth and flourishing of these important institutions.” This represents a shift from individual struggles to coordinated strength.
The collective approach addresses common challenges facing independent bookstores. Rising rents, competition from online retailers, and supply chain issues affect all members. By working together, they can develop shared solutions and amplify their voices in industry discussions.
Membership Structure and Community Engagement Opportunities
NAB2 offers three membership tiers ranging from $100 to $500 annually. This tiered structure accommodates bookstores of different sizes and financial capacities. Each level provides access to networking opportunities and collective resources.
The organization plans both virtual and in-person gatherings throughout the year. Members will connect at New York’s Black Lit Weekend in August. The Sacramento Black Book Fair in September will host additional networking opportunities.
NAB2 will also attend regional bookseller conferences this fall. These events will serve as recruitment opportunities for new members. The organization aims to expand its network while strengthening existing partnerships.
Core Values Drive Mission to Elevate Black Literary Voices
NAB2’s foundation rests on three core values. First, they focus on elevating and advocating for the Black bookstore community. Second, they work to increase representation in the bookselling industry. Third, they educate the public about Black bookstores’ historical legacy.
These values translate into concrete actions and programs. The organization will develop advocacy initiatives for policy changes. They’ll create educational resources about Black literary history. Marketing support will help member stores reach wider audiences.
The emphasis on education extends beyond the bookstore community. NAB2 plans to inform the general public about these institutions’ cultural significance. This awareness-building could drive more customers to Black-owned bookstores across the country.







