Zendaya Goes Big for Louis Vuitton’s 2025 Resort Collection
Zendaya takes center stage in Louis Vuitton’s new resort 2025 campaign — and she’s hard to miss. The actress appears larger-than-life in the images, towering over the stunning Italian Riviera with an air of quiet power. Beach umbrellas, mountain villages, and lounge chairs are all miniatures compared to her striking figure.
Captured by famed photographers Inez Van Lamsweerde and Vinoodh Matadin, Zendaya poses amidst dreamy scenes from the Italian coastline. Her long legs and towering presence are paired with Vuitton’s iconic wicker and leather Capucines bag, making a bold visual statement.
The Campaign Feels Like a Scene from a Movie
There’s something cinematic about the entire shoot. Zendaya, dressed in a short black dress with a daring open back, stands so close to the water that her toes nearly touch the waves. The whole campaign has a magical, almost surreal feel.
“Zendaya portrays the desire for travel that makes the resort collection so true to the spirit of Louis Vuitton,” the brand shared. Each frame tells a story of escape, elegance, and high fashion, with the Italian coast as the perfect backdrop.
A Dream Team Behind the Look
The visual magic wouldn’t be complete without a talented team. Lina Kutsovskaya from BeGood Studios led the art direction. Styling came from longtime collaborator Law Roach. Hair was done by Ursula Stephen and makeup by Ernesto Casillas.
Their combined work helped Zendaya shine in every shot. From her wind-swept hair to the soft shimmer on her skin, everything looked effortless yet elevated.
Zendaya’s Power and Influence in Fashion
Zendaya has been a Louis Vuitton ambassador since 2023. Her first campaign with the brand featured the bestselling Capucines handbag. Since then, she has also fronted two campaigns for a reissue of the famous Takashi Murakami collaboration.
Known for her roles in Dune, Euphoria, and Challengers, she’s become a major force in both film and fashion. Every appearance cements her place as a modern style icon who effortlessly blends glamour, grace, and boldness.
What’s Next for Louis Vuitton
While the campaign rolls out in select print magazines on Sunday, it will also hit Louis Vuitton’s social media channels from May 16. The fashion house isn’t slowing down either. Its Cruise 2026 collection will show at the historic Palais des Papes in Avignon, France.
With Nicolas Ghesquière still leading the women’s collections, and bold campaigns like Zendaya’s setting the tone, Louis Vuitton continues to shape what luxury fashion looks like today.
