The Bajan Bombshell Stuns at Fenty Beauty Launch
Rihanna, the multi-hyphenate mogul and fashion trendsetter, graced the golden carpet in Los Angeles on April 26, 2024, to celebrate the launch of her new Fenty Beauty Soft’Lit Naturally Luminous Longwear Foundation. The event was an immersive experience, allowing beauty insiders, models, and influencers to unlock their perfect shades and enjoy a night of music and celebration.
“Rihanna is the epitome of ‘blondes have more fun,'” one source exclaimed, referring to the singer’s striking blonde tresses for the event.
A Radiant Goddess in Alexander McQueen
Rihanna arrived at the launch event, exuding elegance and radiance in a stunning pale yellow Alexander McQueen corset dress that hugged her figure to perfection. Complementing her iconic look, she donned gold lace-up heels and sported a deep side part, sleek tresses, and a bang that oozed “Jessica Rabbit” vibes.
“Rihanna’s hair and beauty were perfect as she hosted an immersive experience for the Soft’lit Naturally Luminous Longwear Foundation at L.A.’s 7th Street Studios,” a source described the event.
The Glowy Fenty Beauty Face Beat
Rihanna’s makeup look for the night was a masterclass in itself, showcasing the glowy potential of her new foundation. According to Fenty Beauty’s Instagram page, the mogul donned the Soft’Lit Luminous Foundation in shade ‘335,’ applied with the brand’s new 145 brush, and paired it with the “We’re Even #FentyConcealer in ‘300N.'”
“Rihanna’s Fenty foundation launch experience was one of the hottest Friday events in town,” a source shared, highlighting the event’s exclusivity and star power.
A Luminous, Longwear Formula
The Soft’lit Naturally Luminous Longwear Foundation, described as “the biggest launch from Fenty’s complexion category this year,” offers a long-wearing, waterproof, and transfer-resistant formula that delivers a radiant, golden hour-worthy glow while infusing skincare benefits.
“We spent a long time perfecting the formula for Soft’Lit. To get that perfect amount of luminosity that’s not too greasy, we needed to make sure that the formula not only delivered the right amount of coverage, but delivered skin-enhancing ingredients to brighten and hydrate and mimic the beauty of skin. We created that special level of radiance mixed with the high-performance wear Fenty Beauty foundation is known for,” the brand shared in a press release.
