Jhalesa Lewis founded @Salt.XO while attending UCF (University of Central Florida). Due to being in such close proximity to other young women, she discovered that many of them were experiencing unbalanced pHs and a slew of other issues that are seemingly caused by harmful chemicals in their feminine products—and so was she.
Because of this, Lewis wanted to create a natural solution to feminine odor, yeast infections, and BV (Bacterial vaginosis). With just $67 to her name, Lewis says that she ”spent 7 months researching and studying natural ingredients and it’s healing properties in skin and hair, and of course—the yoni.”
“I developed a true love for natural soaps in the process. From my first few experiences, I decided I wanted to get away from all the harsh chemicals and cancerous ingredients and go au naturalle. It was in this I had the idea to create my own. Hence, the birth of Salt.Xo.”
Lewis managed to keep the business running during a pandemic by consistently providing quality products with skin-loving ingredients that customers appreciate due to the authenticity and openness that sets them apart from most companies. Her best-selling product is the Yoni gel, Rejuv oil, Citrus detox bar, and Erotica gel.
Speaking with @BlackEnterprise about her company’s success, Lewis left her fellow entrepreneurs with a bit of amazing advice! “Remain true to your brand! If you have a great product, stick to it! Don’t allow competition to discourage you. There is enough room for everyone to win and excel. Start with something true to you, and you’ll reap the benefits shortly after. Remain dedicated to your vision and build a team that can help you for the long haul.”
Jhalesa Lewis sends the message that with genuine passion and drive, if you see an issue and want to make a solution…do it! #BWLM💕
