Taraji P. Henson has made a major move to solidify her place as a powerful figure in the beauty industry. The actress and entrepreneur is now the full owner of her beauty brand, TPH by Taraji, after purchasing it from the beauty incubator Maesa. This marks a new chapter for the brand and Henson’s entrepreneurial journey, giving her 100% control over her growing company.
A Bold Step Toward Full Ownership
After months of discussions with her partners at Maesa, Henson secured a deal to buy back her beauty brand for an undisclosed amount. This move allows her to take full control of TPH by Taraji, which she launched in 2020.
Henson expressed her excitement and pride in this accomplishment, sharing her journey with fans on social media. “From Day One, our shared vision was to create a brand that celebrates hair and scalp with high-performance products rooted in self-care, efficacy, and inclusivity,” Henson said in an email to WWD.
TPH by Taraji: A Brand That Redefines Beauty
Since its inception, TPH by Taraji has quickly made a mark in the beauty industry. The brand was founded with a focus on haircare solutions designed to nourish, protect, and cleanse all hair types, textures, and styles.
Initially, TPH concentrated on products for scalp health and repairing hair damage, even catering to those who maintain wigs. As the brand grew, Henson expanded the line to include skincare products, offering body care essentials such as skin cleansers, scrubs, and moisturizers aimed at boosting hydration.
A Personal Celebration on Social Media
Taraji P. Henson celebrated her big win by sharing her excitement with her loyal fans on Instagram. “THANK YOU to my @tphbytaraji community and to @wwd for breaking the news!! 🙌🏾🫶🏾
Entering the beauty space as a founder has ALWAYS been about inclusivity 🖤 I’m EXCITED for this next chapter of GROWTH. HERE WE GO!!!! 👏🏾👏🏾👏🏾👏🏾👏🏾,” she posted, acknowledging the support she has received throughout the years. Her words reflected the passion and dedication she has for her brand and its future.
Industry Support for Taraji’s Vision
The beauty industry is rallying behind Henson’s decision. Scott Kestenbaum, Chief Growth Officer at Maesa, expressed his enthusiasm for Henson’s full ownership. He praised the brand’s success over the past five years, noting that TPH has developed a strong identity and loyal customer base.
“We are thrilled to see Taraji take full ownership of the brand as it enters its next chapter of growth,” Kestenbaum said. With her clear vision and commitment to inclusivity, Henson is poised to make an even bigger impact in the beauty world.
TPH’s Bright Future Under Taraji’s Leadership
As Henson embarks on this new phase of her journey, her brand is positioned for even greater success. Her passion for self-care, quality products, and diversity shines through in every aspect of TPH by Taraji.
With her hands now firmly on the reins, there’s no doubt that TPH will continue to grow and inspire people around the world. Taraji’s decision to become the sole owner of her beauty brand is a powerful move that will leave a lasting impact on the beauty industry.
