Jotaka Eaddy, the founder and CEO of WinWithBlackWomen, is set to receive the newly renamed Mildred Bond Roxborough Social Justice Impact Award at the 56th NAACP Image Awards on February 21, 2025. This prestigious recognition honors her tireless work empowering Black women and advocating for social justice. The award is being renamed to honor the life and legacy of civil rights activist Mildred Bond Roxborough, a trailblazer who spent over seven decades serving the NAACP.
Eaddy’s remarkable leadership and dedication have helped create lasting change. By founding WinWithBlackWomen, she brought together an intersectional group of Black women leaders from across different sectors, including business, sports, politics, and entertainment. This powerful network continues to inspire and uplift Black women, providing them with the resources and support to thrive in their communities.
The Legacy of Mildred Bond Roxborough and Her Connection to the NAACP
The renaming of the award to honor Roxborough reflects her significant contributions to the fight for civil rights. As the longest-serving member of the NAACP, Roxborough’s career spans over 70 years. She began as the national staff field secretary in 1954, eventually holding several key positions in the organization, such as director of operations and programs. Throughout her career, Roxborough worked alongside influential civil rights leaders, including Medgar Evers, Thurgood Marshall, and Constance Baker Motley.
Her leadership and commitment to justice have made a lasting impact on generations of activists. The award’s renaming is a powerful reminder of the importance of honoring those who paved the way for progress and equality. Roxborough’s work continues to inspire individuals striving for change, especially within the Black community.
Jotaka Eaddy’s Pioneering Work with WinWithBlackWomen
Jotaka Eaddy’s advocacy work has been instrumental in creating spaces for Black women to lead. In 2020, she launched WinWithBlackWomen, a platform focused on supporting Black women in leadership roles. The organization provides a space for women to collaborate across industries and push for systemic change.
Eaddy’s leadership is defined by a strong vision for social justice and equity. Her unwavering commitment to the empowerment of Black women has ignited a movement that continues to transform lives and communities. As Karen Boykin-Towns, vice chair of the NAACP Board of Directors, shares, Eaddy’s work exemplifies the enduring power of Black women leading with purpose.
Joining a Prestigious List of Honorees
Eaddy will join a prestigious list of past recipients of the Social Justice Impact Award, including well-known leaders such as Benjamin Crump, Nikole Hannah-Jones, and Stacey Abrams. These individuals have been recognized for their outstanding efforts to advocate for justice and equality, leaving a powerful legacy in their wake.
The NAACP Image Awards have long been a platform for honoring individuals who make a difference in society. With Eaddy’s upcoming recognition, the event continues to celebrate those who work tirelessly for a more just world.
