Exciting New Collaboration with Reese’s
WNBA star Angel Reese has teamed up with Hershey’s to launch a dynamic new apparel collection. As the Chicago Sky rookie and All-Star sensation, Reese’s new endorsement deal with the iconic Reese’s brand is creating a buzz in the sports and fashion worlds.
This exciting partnership marks a milestone in Reese’s career as she collaborates with The Hershey Company to design an exclusive range of Reese’s-branded apparel.
Launching the Angel x Reese’s Collection
The first drop of the “Angel x Reese’s” collection is set to debut on TheAngelReese.com this Wednesday. This launch features eight stylish items, including tees, hoodies, and hats, all adorned with Reese’s branding. Fans can look forward to two additional releases: one featuring a signature jersey and another with an array of apparel showcasing the Reese’s Cups logo.
“I’m thrilled to bring this collection to my fans,” said Reese. “This is for my Reese’s Pieces who have supported me all along.” Her fans, who have affectionately named themselves “Reese’s Pieces,” played a crucial role in bringing this partnership to life.
How the Partnership Began
The partnership took shape following a victorious game against the Indiana Fever in late June. Reese engaged her fans on social media, asking, “Reese’s pieces where y’all at?” The playful interaction, including an image of Reese’s candy piece wearing her trademark headband, quickly went viral, amassing nearly 4 million views.
The response from Reese’s was enthusiastic, and discussions about an official collaboration began shortly after. “The connection between my name and Reese’s was clear, but it was the fans that really made this happen,” Reese explained.
Reese’s Expanding Influence
Angel Reese’s influence extends beyond the basketball court. Known for her bold style and leadership in fashion, she has graced the pages of Vogue and Harper’s Bazaar. Her successful partnership with Reebok has already set a precedent in the athletic wear industry, marking a significant achievement for a rookie.
The new apparel collection with Reese’s reflects Reese’s vibrant personality. “We worked quickly with Reese’s to create something that truly represents who I am—bold and unapologetically me,” she noted.
Looking Ahead
This new deal adds to Reese’s growing list of endorsements. With nearly two dozen partnerships, including Reebok and Revolve, Reese’s brand continues to expand. Her remarkable Instagram following of 4 million and her presence on Boardroom’s Enterprising Eight cover highlight her status as a leading young athlete and brand endorser.
Reese’s success is a testament to her strategic approach in aligning with brands that reflect her values. “This is definitely a ‘pinch-me’ moment,” Reese said, reflecting on her journey and the exciting new chapter with Reese’s.
