Dr. Lakeysha Hallmon, founder and CEO of The Village Market, has become a driving force in empowering Black entrepreneurs. Through her innovative platforms and incubator program, she has facilitated over $8 million in direct sales to Black-owned businesses since 2016. Hallmon’s work is transforming the landscape of Black entrepreneurship across the United States.
Her initiatives have not only boosted sales but also forged strategic partnerships with major corporations. These efforts are creating unprecedented opportunities for Black business owners to thrive and expand their reach.
The Village Market: A Hub for Black Business Growth
The Village Market serves as a community-driven platform aimed at improving profits for Black-owned businesses. It offers seasonal marketplaces, e-commerce opportunities, and retail spaces to support entrepreneurs.
Hallmon’s vision extends beyond mere sales. She aims to create a modern village embodying principles of self-determination and group economics. This approach mirrors the historical success of Black Wall Street.
Elevate: Incubating Success for Black Entrepreneurs
Alongside The Village Market, Hallmon runs Elevate, an incubator program for Black entrepreneurs. Elevate operates in cities across the South, East Coast, and Los Angeles. The program has served over 1,440 companies to date.
Elevate provides comprehensive support, including expert insights, peer learning, and candid feedback. This holistic approach has led to significant growth for participating businesses.
From Educator to Entrepreneurial Visionary
Hallmon’s journey to entrepreneurship is rooted in education. She spent 13 years as an English teacher before founding The Village Market. This background informs her approach to business development.
“I still get to teach, but differently,” Hallmon told Forbes. Her educational background allows her to effectively model economic mobility and place-making for aspiring entrepreneurs.
Success Stories: The Impact of Hallmon’s Programs
Numerous entrepreneurs have seen remarkable growth through Hallmon’s initiatives. Jennet Jackson of WeatheredNotWorn.com saw her revenue increase fivefold. Layla Bitoy-Dillon of Bitoy’s Sweet Treats experienced a 54% year-over-year revenue increase.
Other success stories include Empress Ayrial of Luxurious Peace, who saw a 26% profit increase in 90 days. These examples highlight the tangible impact of Hallmon’s work.
Fostering Partnerships with Major Corporations
The Village Market has successfully connected Black-owned businesses with major companies. Partnerships have been forged with Target, Mastercard, Walmart, and AT&T, among others.
These collaborations provide crucial exposure and resources for Black entrepreneurs. They represent a significant step toward more inclusive economic opportunities.
The Future of Black Entrepreneurship
Hallmon’s work aligns with broader trends in Black business growth. A recent Wells Fargo report noted a 32.7% jump in average revenues for Black women-owned businesses between 2019 and 2023.
