✍🏾: @callmedr.c
Outdoorsy Black Women was founded in 2019 by Toyin Ajayi ( @yourlifeafter25 ) She downsized out of her apartment and began living the #minimalist life, from an RV and traveling the country.
She eventually formed a collective of Black women via social media, who enjoyed the #outdoorlife especially while looking for safe travel destinations.
@OutdoorsyBlackWomen is a social network connecting Black women who are passionate about the outdoorsy lifestyle. We’re sure you’ve seen the retail giant, Recreational Equipment, Inc., also known as REI – well, they’ve just signed a deal with them!
REI will cover items such as travel expenses, money for the network “to do content creation, giveaways and gear.” The two are teaming together to cultivate an environment for more diversity in outdoor leisure and adventure activities
Are y’all the outdoors type or city scapes? What’s your favorite outdoor activity? #BWLM💕
